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Here’s Why Your School Needs More Visibility

INsight

 Imagine walking into a market full of stalls, and only a few are crowded with buyers. What do those stalls have that others don’t? Visibility. Schools are just like those stalls—without visibility, no one knows you exist, no matter how good your programs are.

Have you ever wondered why some schools seem to get all the attention?

 We’ve seen this countless times. Schools that offer amazing education but struggle to enroll new students simply because they aren’t visible enough. Here’s the secret: Your school doesn’t need to shout louder, it needs to speak the right language to the right people.

The Trick to Stand Out

The trick to getting your school noticed is simple: be where your audience is. Parents, students, and educators are all online, and that’s exactly where you should be too. But not just anywhere—on the platforms that matter. Start with social media. A well-crafted post about your school’s unique programs can spark interest and conversations. And don’t forget your website. Is it engaging enough? Is it telling your school’s story in a way that pulls people in?

“Success in education comes from making the invisible, visible.”

Nelson Mandela

We know it might sound overwhelming, but we’ve seen it work over and over again for schools we’ve helped. Being present on social media and having a user-friendly website are game-changers.

Real-Life Story

One of the schools we worked with in Eldoret used to rely on word-of-mouth to get new students. But after we helped them improve their online presence, they saw a 50% increase in inquiries in just one term! They didn’t need to reinvent the wheel; they simply showed up where their future students and parents were looking.

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Your school deserves to be seen by more people. The tools are out there, and we can help you use them effectively. So, let’s give your school the spotlight it deserves!

Ready to make your school shine? DM us tuchape kazi and let’s start building your school’s visibility today.

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We don’t just promote your school—we tell your school’s story in a way that connects with families.